Form copilot for HubSpot

Fix your HubSpot forms — or rebuild them as code you own.

67% of visitors abandon a form when they hit friction — and HubSpot gives you the drop-off number, never the fix, and never the code. Connect a portal to Claude, ChatGPT, or Cursor: ask for a graded audit with the exact fixes spelled out, or ask it to rebuild any form as production code in your stack, matched to your brand.

15-day free trial · audits like a $2,000 consultant · rebuilds into 8 stacks.

How it works

No new tool to learn — FormMaker lives inside your AI client as an MCP server. Setup takes one URL →

01

Connect HubSpot

Sign in once. FormMaker links your portal and gives you an API key for your AI client.

02

Audit or rebuild

Ask “audit our demo form” for an A–F graded report with the top revenue fixes. Or ask it to rebuild that form in React — or seven other stacks.

03

Fix or ship

Every finding comes with the exact change to make — which field to cut, what the button should say — so applying it in HubSpot takes a minute. Or take the generated code and ship it: submissions still land in your portal.

What the audit actually checks

Eight deterministic CRO categories, graded the same way every time — length & friction, multi-step structure, field-level UX, copy & clarity, trust & compliance, conversion mechanics, data quality, and performance.

Graded, not vague

Every finding is a specific, machine-applicable fix — not “consider simplifying.”

Revenue-ranked

The top 3 fixes come first, each with an estimated conversion-lift range and its reasoning.

Read-only by default

The audit tools only read. Nothing touches your forms, contacts or records unless you explicitly ask for it — and the tools that can write say so before they do.

The problem is rarely one form

Most portals don't have a bad form. They have forty forms nobody planned, half of them asking questions nobody answers. FormMaker reads the whole estate, not one form at a time.

Fields that earn nothing

Real fill rates from real submissions. “Phone: answered on 4 of 100.” A question nobody answers is friction you charge every visitor for.

Forms you forgot

Finds duplicate and near-duplicate forms, and which copy still takes traffic — so you know which one is safe to retire.

Data your CRM can't use

Free-text company fields that turn Acme into three companies, fields mapped to no property at all, and answers overwriting better data.

Rebuild it as code you own

Stop shipping the HubSpot embed. Ask your AI to rebuild any form in your stack — it still submits straight back to your portal. See what it produces →

Plain HTML/CSS/JSReactNext.js (App Router)GatsbyVue 3AngularNode/ExpressNestJS

Matched to your brand

Point it at your site and FormMaker reads your colors, typography, and button styling — a deterministic parse, no LLM — so the form doesn’t look bolted on.

Submissions still land

The brief carries your submission contract, so code you own still posts back to HubSpot — contact records, workflows, and all.

Your AI writes the code

FormMaker returns a deterministic Generation Brief and your own client writes the code from it. Nothing about your portal is sent to a model we run.

Simple pricing

Every plan starts with a 15-day free trial. Cancel any time before it ends.

Pro
$49 / month
  • 1 HubSpot portal
  • Unlimited audits
  • Apply fixes & benchmarks
Start Pro trial
Best for agenciesAgency
$149 / month
  • 5 HubSpot portals
  • Everything in Pro
  • White-label shareable reports
Start Agency trial

Find out why your form isn’t converting.

Connect your HubSpot portal and run your first audit in under a minute — or rebuild your first form as code.

Start free trial — 15 days free